Has Nintendo Doomed Mario Party Island Tour in Europe?
Or at least, drastically destroyed any chance of the game selling because of its release date? Because to be honest, I think so, for the simple reason that the January 2014 release is killing the game’s ‘appeal’. Read on to find out why.
And here it is. The reason why Island Tour will probably fail:
The internet means everyone knows everything about the game in advance, and the US population seems to make up a disproportionately large amount of the people most active on the internet. Island Tour was released there first, and literally two months beforehand to boot (three months for any poor souls in Japan actually interested in this title).
Why is that an issue? Well, there’s a certain level of ‘interest’ gained by the prospect of playing a game first, or at least early enough that you’re in the initial ‘hype’ generated by its release. The prospect of seeing new things including levels, characters (and in this case, mini games).
That’s now gone. The US release date for this game came and went back in November, and any of the likely non existent hype the title had went straight out the window within the week. Want to know what’s new? Just look it up on Mario Wiki or Youtube or something, it’s not really surprising by this point. And that feeling of playing a ‘new’ game among a crowd actually excited for it kind of isn’t there any more either.
It also doesn’t help that the game is objectively seen as kind of mediocre. As in, the reviews are giving it 5 or 6/10 review scores and the game’s quality is seen as just plain poor in general. So not only do you now have no hype for a game which people might already have been getting sick of, but you’ve got to advertise it among a couple of hundred reviews that pretty much say ‘don’t buy this game’. Yeah, we all know how well that’s worked out in the past, right?
Oh wait, it hasn’t. Any film/TV show seen as utterly terrible has usually underperformed once the scores and word of mouth came in, so releasing one seen as mediocre after the scores are already published is the work of a lunatic.
Add a poor release month in general (it’s being released in January, a time of year where bad films are usually sent to die and games tend to underperform), and I have this distinct feeling Nintendo of Europe has thoroughly buried Mario Party Island Tour with their release date scheduling. Ah well, at least it’s not Japan. Poor souls get this game in late MARCH.
Do you think Mario Party Island Tour is doomed to failure in Europe and Japan?